The Mobile Ad EcoSystem Explained

Here is a great inforgraphic and article that details how the mobile advertising ecosystem works.  There are of course many details contained in these various boxes – including the types of ad networks and how they sell the advertising. For example, some networks sell only on a CPM, or cost per thousand impressions. Others will do everything, Cost per Click, Cost per Download, Cost per Lead even Cost per Sale.

Here at Call Me Mobi, we are building a Network of publishers who are willing to work ona Cost per Call basis.  Of course, most publishers will participate in multiple networks running t he ads that generate the most revenue.

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MobileAdEcosystem

 

Full Article Here: http://au.businessinsider.com/mobile-advertising-ecosystem-infographic-2013-6